People Report does not just add value, it is a business imperative.
People Report provides the information we need to stay cutting edge.
You, your team, and People Report Best Practices events recharge and enlighten me.
People Report data is industry leading.
Joleen Goronkin, President at People and Performance Strategies
Ian Vaughn, COO at Raising Canes
Kat Cole, President, Cinnabon
Kelli Valade, COO at Chili’s, Brinker International, Inc.

Books

For press inquiries, please contact melissa@peoplereport.com.
About People Report
It was in the mid 1990s when People Report took shape and through the years it has become a critical element to the success of many of the leading restaurant chains around the world. Because of a very strong team of experts and analysts, People Report has been able to progressively offer its members innovative and ground-breaking solutions and resources that have helped put workforce trends at the forefront of the service industry.
History
In 1995, Joni Thomas Doolin and a small team of analysts and HR executives designed and launched the survey that became the foundation for the People Report consortium. Today this consortium includes hundreds of brands and represents millions of employees. Recognized by the industry as a savvy and trusted research partner, People Report has evolved throughout a period of increasingly competitive business cycles to provide the information, insight and best practices that members need to grow and thrive.
Products/Services

The speed of change is dependent on the speed of actionable and insightful workforce intelligence. In this ever-changing business environment, information is critical. However, we know that it takes more than just hard facts to drive business results. That is why People Report prides itself on delivering more than just data to members.  We strive to provide companies with both the knowledge and foresight they need to succeed.

People Report provides data-driven interactive dashboards to help companies with their most critical workforce issues from talent acquisition, talent management, demographics, total rewards, and productivity. With over a decade of experience in providing workforce analytics, we have proudly partnered with over 150 of the leading chain restaurants in the industry.

People Report offers two types of membership subscriptions enabling you to choose the membership level that best serves you and your company. Each membership level provides you with four key features:

  • Analytics that Matter - Data-driven interactive dashboards
  • Thought Leadership - Annual conferences and Webinars
  • Membership Network - Connect with Industry leaders
  • Resources - Our partners who can impact your business
Management
Joni Thomas Doolin
CEO & Founder

Joni Thomas Doolin is the CEO and founder of People Report™, the foremost provider of human capital metrics, benchmarks, trends and best people practices for the foodservice industry. Acknowledged by the National Restaurant Association Educational Foundation as an expert in workforce practices, this innovative research and consulting practice publishes quarterly and annual reports for it's members that track, analyze and benchmark the people side of the P&L. Based in Dallas, Texas, the People Report consortium represents more than 12,000 restaurant units of 100+ restaurant chains, with system-wide sales exceeding $45 billion. The firm's extensive databank contains insight on more than 100,000 unit level managers and the collective work practices of over 1,000,000 employees, providing competitive workforce data that represents one in five chain foodservice employees.

Since 1995, People Report's work has established new standards in best practices, raising the bar for people management, resulting in significant improvement in critical areas including employee retention and composite diversity. Committed to helping the People Report consortium "maintain the balance between people and profits" Doolin's innovation and thought leadership has helped the industry realize the bottom line impact associated with its greatest asset, people.

Joni's extensive industry and community involvement revolve around her commitment to helping the foodservice industry truly become an employer of choice. She is a frequent speaker, writer and contributor to trade and business publications regarding innovation in human capital practices. She serves as a guest editor for Chain Leader Magazine's Best Places to Work issue, and as an advisor to both the National Restaurant Association and its Educational Foundation on workplace trends.

She is a past National President of the Roundtable for Women in Foodservice, an active member of the Women's Foodservice Forum, and the Multicultural Foodservice & Hospitality Alliance. In 2002, Doolin and her husband Wally proudly created and funded a scholarship endowment for women and minorities that is granted annually through the National Restaurant Association's Educational Foundation and the MFHA.

Doolin serves as an advisor to Retention Education, is on the Advisory Board of ESP Systems, and is on the National Board of Directors for Share Our Strength, the nation's leading anti-hunger organization. She received a "Pacesetter" award from the Roundtable for Women in Foodservice and was profiled as a "Trail Blazer" by F&B Business magazine. In 2005, Doolin received the prestigious Trailblazer Award from the Women's Foodservice Forum acknowledging her contributions to the foodservice industry, and her support of the value of diversity in the workplace.

Wallace Doolin
Chairman & Founder

In addition to People Report, Wallace Blair Doolin is currently founder and principle with Black Box Intelligence and other businesses engaged in service sector business intelligence. Additionally, Doolin serves as Vice Chairman and Interim CEO of ESP Systems a hospitality technology company created to facilitate guest service and provide management with efficiency information and benchmarking for restaurants and casino's. Other current responsibilities include serving on the board of directors of Caribou Coffee and Lone Star/Texas Land and Cattle companies.

Highlights of Doolin's experience in leadership positions include:
Chairman and CEO of Buca, Inc. a public company turn around; during an SEC investigation leading to prior officers being jailed; subsequent restructure and sale of the company. CEO and Board Member of LaMadeleine French Bakery Cafes a quick casual concept turn around and positioning for growth. CEO of Carlson Restaurants Worldwide - Doolin joined TGI Friday's in 1989 as SVP of Development and Franchising for domestic and international when TGI Friday's had 135 restaurants in 2 countries. He was made CEO/President of TGI Friday's in 1994 and built Carlson Restaurants Worldwide over the next 8 years to a multi-concept company with 770+ restaurants in 55+ countries achieving $2.4 billion in worldwide revenues. President of Applebee's, Inc. where Doolin set up the organization for growth and signed the first 13 franchisees. VP of Acquisitions and Concept Development for WR Grace Fun Foods responsible for the acquisition of Applebee's and brand repositioning of Del Taco. Doolin began his career as a restaurant manager for Steak and Ale Restaurants under Norman Brinker.

In addition to his for profit board work, Doolin currently serves as the Chairman, Great American Dine Out (4000 restaurants involved) and the board of directors of Share Our Strength whose mission is to end childhood hunger. Doolin is a past Chairman of the National Restaurant Association's Educational Foundation and served several years on the executive committee of the National Restaurant Association Board of Directors. Currently he is a Trustee Emeritus for the National Restaurant Association and the National Restaurant Association's Educational Foundation.

Doolin's honors include the 1997 International Foodservice Manufacturers Association Silver Plate Award; the 1998 Multi-unit Foodservice Operators Golden Chain Award; the 1998 Elliot Mentor Award; Nation's Restaurant News Top 50 Power Players list in January 2000; the 1997 Council of Hotel and Restaurant Trainers (CHART) Commitment to People Award; the 1997 Women's Foodservice Forum Leadership Award; the 1992 and 1993 T.G.I. Friday's Executive "Star Among Stars Award"; the 1998 Carlson Companies International prestigious Curt Carlson Fellows Award for outstanding long-term excellence; and an honorary doctorate of business administration in hospitality management from Johnson & Wales University. He is a frequent speaker, and has been profiled in dozens of trade press and business periodicals, including Forbes, and the Wall Street Journal.

Doolin and his wife Joni Thomas Doolin (CEO and founder of People Report) are committed to sharing their strength with active involvement in their church, community and the industry. Their passions center on the issues of education and a commitment to ending childhood hunger. In 2000, the Doolin's created and funded a scholarship endowment for women and minorities to be granted annually through the National Restaurant Association's Educational Foundation. The Doolin's also created and were founding contributors to Share Our Strength's International Alima Children's Fund, created to address solutions for hunger and poverty for children around the world; Doolin served his country as a Captain in the US Army for six and half years between active and reserve duty.

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