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Wednesday, January 13, 2010

The Voice of Motivation 2.0 – Dan Pink

20100113_Drive_Dan_Pink

If you only have time for the punch line:  Drive by Daniel Pink - READ IT and figure out how it is going to change your business starting tomorrow.

For everyone else, a little more detail.  Last November at our People Report Best Practices Conference (#PRBPC) we started the conversation about Capitalism 2.0 and the new workplace. Based on what we are learning through our research and our quest to move beyond metrics to predictive analytics, we are more convinced than ever that the key to transforming our workplaces will be rooted in big change - not incremental tweaks of existing policies, processes, and practices - but in completely rethinking the workplace - and perhaps even the "work".

We all know that there are countless human resource practices and policies that are relics of the post WWII industrial age, that have become part of our corporate mythology and have gone for years without examination or analysis:  pay for performance, bonus plans, job descriptions, 360 reviews, vacation policies---there are dozens of policies, processes and practices that need to be reconsidered.

Compensation practices, particularly in large organizations, are likely to be the hardest and most difficult to even consider changing.   However, revisiting these practices could potentially yield the most benefit.

People Report research tells us that compensation is broken at all levels of the organization, benefits are commoditized, and we are not really paying for performance.

This is an analysis of our total cash compensation for general managers, the bellwether position in our industry for predicting the success of the business.  It compares their compensation to comparable store sales---the holy grail of retail benchmarks. Theoretically, if pay is highly correlated to performance we would see a pattern like the graph below.

20100113_Pay_Performance1

We don't.  Instead, we see a pattern like this graph, utterly random, with no correlation, a pattern that has held for almost five years, before and after the downturn.

20100113_Pay_Performance2

This is where Mr. Pink comes in, and his brilliant work begins to tee up the solutions.

Conventional wisdom (remember what Freakanomics taught us about that)  tells us that if we give people incentive compensation to perform - they will.  But these extrinsic motivators - the carrot on the end of the stick - are not working the way they used to - or the way they should .  Pink's book clearly outlines that extrinsic  motivators such as  bonuses and compensation can be effective - but only in  a very narrow band - typically for hourly employees or candidly for widget work - like Lucy and Ethel in the candy factory.   The conventional wisdom of the industrial age, which is so hard to leave behind, is in fact, leading us astray in the information age.

Pink carefully lays out the science behind the case for changing our approach to motivating and rewarding workers in the 21st century.  His presentation at T.E.D. last November is a great snapshot of his work.

http://www.ted.com/talks/dan_pink_on_motivation.html

I love this book for a lot of reasons; it is well researched, it asks some pretty important questions about how we make a difference - in our workplaces, our families, and our own lives - and then it goes about answering those questions.  There is a great toolkit at the end of the book, to help jump start practical applications.

Tackling corporate conventional wisdom that has flourished for decades, especially in the big buckets of motivation and compensation does not promise to be easy.  But to borrow a line from Apple, it's time to "think different."  A new year and a new decade is the perfect opportunity to start reassessing how we create flourishing workplaces that can grow and be profitable. Read Drive, pass it along, buy a copy for your boss, talk about it here.

Dan Pink will tell you, "Change is created one conversation at a time".  Let's get this new workplace party started.

Joni Thomas Doolin | Post a Comment | Email Article


5 comment(s) for “The Voice of Motivation 2.0 – Dan Pink”

  • Kacy Oden Says:
    Joni - there are so many wonderful take away's from this! My favorite is "Change is created one conversation at a time." Thanks for always making me think!
  • Nicole Walls Says:
    Joni, I am fired up to get this book. Thank you for truly making a difference and leading us & our industry amazingly! Your fan, Nicole Walls
  • Amanda Hite Says:
    WOW. I love when you blog. I have to read this book.
  • Valerie Killifer Says:
    Great blog, Joni. I am heading out this weekend to buy this book. Thanks for being another welcome voice of motivation!
  • Bill Campion Says:
    Dan Pink is the man. I'm on my way to Barnes and Noble this afternoon. Thanks for the tip Joni!